Your email is probably being flooded with offers for free shipping and the largest discounts of the year. But before you place another order with Amazon and Target or stop by Starbucks to refuel, consider the value of shopping small (even for a few items on your list).
Here are a few reasons I choose to support small business owners, especially during the holiday season:
They are Mompreneurs. Some small businesses begin out of the desire to pursue a hobby or interest outside of motherhood. For these small business owners, their work can bring them a sense of fulfillment and identity outside of motherhood. Your support helps them maintain balance and continue to pursue something they love
They are Dreamers. Creating a product from scratch, taking a chance on an idea, or selling your services (and yourself) requires courage. When you shop small, you get to support someone who found the courage to follow their dream.
They are Hardworking. Small business owners are always working because it takes a lot of time and energy to run a business. They are constantly thinking of new ways to connect with their audience, present their products/services, and compete with businesses that have enormous marketing budgets - all in an effort to win your business. Your support makes their hard work worth it.
They are Service Minded. Small business owners provide the BEST customer service. You are one customer out of hundreds instead of one out of millions - which means every dollar counts towards their survival. Small business owners are grateful for your business and work hard to wow you and turn you into an ambassador for their products/services.
Want to support small businesses but not sure how?
Here are 3 Ways You Can Support them without spending a dollar.
LIKE and COMMENT on their social media posts to help them reach a larger audience.
SHARE posts and/or tag your favorite small businesses in your stores on social media.
FORWARD their email/newsletter to friends or family members who might be interested in their products/services.
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Hi! I’m Crystalynn, a mom of two, certified coach, and small business owner. I help moms on the brink of burnout to manage their stress, regain balance in their lives, and develop the skills and strategies they need to thrive as parents and individuals. Helping moms pursue their goals is just one of the many ways I support my clients. If you want to learn more about how I can help you create a plan to turn your dreams into action steps, schedule a free session. For more tips on handling stress, follow me on Instagram.